When CMT producer Art Arellanes, heard that Def Leppard was producing all new original content for their 2009 World Tour, he asked if we could also produce some custom content for Def Leppard & Taylor Swift’s performance of “Pour Some Sugar On Me’ which was slated for the finale of the show. The video content produced for the band tour was consider to risqué for the CMT audience and Mark was asked to come up with something that day at a moment’s notice. CMT producers like what Mark did with the Def Leppard Logo and the Union Jack background and asked if a similar solution could be created with the Taylor swift logo using the American flag.

The final video was used to open and close the performance and was integrated with a red and white lights solution for the rest of the song.